Fifteen Degrees

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About 15˚

Hello. We’re Fifteen Degrees, the agency that creates lift. Fast.

But before we introduce ourselves, we’d like to introduce our name, Fifteen Degrees. Fifteen Degrees is the angle of an airplane’s wing (also known as the angle of attack), and it’s this angle that creates lift and allows the plane to achieve flight – which is precisely what we do for our clients’ brands.

At Fifteen Degrees, we believe every brand has the ability to fly. The secret lies in differentiating yourself from the competition with a message that is unique, compelling, and unmistakably linked to your brand, something we call, BrandLift.

BrandLift is our proprietary method for creating branding campaigns that go beyond traditional advertising to provide newfound strength and momentum for your brand. Want to learn more about how BrandLift can help your brand? Just shoot an e-mail to BrandLift@FifteenDegrees.com.

At Fifteen Degrees, your brand is our obsession. We’ll never stop searching for fresh and innovative ways to quickly and efficiently create lift for your brand. Everything we do is designed to:

  • Lift awareness
  • Lift sales
  • Lift perception
  • Lift relevance
  • Lift brand engagement
  • Lift social interaction

Has your advertising become flat? Have your results become expected?

Maybe it’s time to rethink what’s possible. Let us show you how to angle your brand for greater success and create lift. Fast.

Want to know more about us? Check out our FAQs section, give us a call or drop by. We’d love to learn more about you!

Fifteen Degrees Wins Platinum and two Gold for Catholic Charities

DALLAS, TX [Tuesday, December 6, 2011] – MarCom Awards today announced winners for the 2011 international awards competition that recognizes outstanding creative achievement by marketing and communication professionals.

Wanting to appeal to a younger audience, Catholic Charities Brooklyn and Queens turned to Fifteen Degrees to do a complete makeover of their image. The result was the branding campaign entitled “I’m for B+Q.” Designed to spark a movement among the younger generation, B+Q captures the true spirit of Catholic Charities in a fresh and energetic way. Launching with a video, Commercial PSAs, Direct Mail, E-mail, microsite, and annual report, the campaign scored awards in several categories at this year’s MarCom awards including: Platinum (Branding Campaign), Gold (Video/Nonprofit), and Gold (Annual Report/Nonprofit)

The MarCom Awards competition has grown to perhaps the largest of its kind in the world and is administered and judged by the Association of Marketing and Communication Professionals. Judges are industry professionals who look for companies and individuals whose talent exceeds a high standard of excellence and whose work serves as a benchmark for the industry.

A complete list of Platinum Winners can be found on the MarCom Awards website at www.marcomawards.com.

Fifteen Degrees heats up with Gazprom International

NEW YORK [Monday, August 8, 2011] – Shortly after opening their doors, the branding and digital ad agency, Fifteen Degrees, has landed their newest account, Gazprom International. Fifteen Degrees has been entrusted with the job of forming Gazprom International’s global online identity. The centerpiece of the project includes the production of a comprehensive, multi-language, multi-media Web site, which is set to be unveiled in January of 2012.

“Natural gas is the clean burning energy choice of today and the future, and no one’s better equipped to help countries capitalize on those resources than Gazprom International.  We are proud to be partnering with them,” said Richard Clarke, director of accounts and strategy at Fifteen Degrees.

Specializing in finding and producing hydrocarbons abroad, Gazprom International is the largest upstream overseas subsidiary of Russia’s Gazprom, the world’s #1 producer of natural gas. Gazprom International’s relationships include the trust of world leaders on the highest levels and current projects include successful partnerships in 14 countries. Gazprom International is consistently at the forefront of technology and is committed to empowering nations the world over.

“It’s not often that you get invited to help shape the image of a global brand. Especially one that you know is siting on the cusp of a huge positive trend like the one we’re seeing right now with natural gas.” said Mac McLaurin, creative director of Fifteen Degrees. “This is a great opportunity and we are very excited to be working with Gazprom International to help position them for the future.”

GAZPROM INTERNATIONAL
Led by Managing Director, Valery Gulev, Gazprom EP International B.V. (or Gazprom International) was established on May 2, 2007 as a special arm of Gazprom beyond Russia and the CIS. Its business is focused on hydrocarbons exploration and production. Their core business activities include assisting nations beyond Russia with searching for and acquiring new oil and natural gas assets. They are the largest overseas upstream subsidiary of Gazprom – the world’s leading producer of natural gas.

FIFTEEN DEGREES
Fifteen Degrees is a branding and digital group, specializing in B2B and B2C communications within the Healthcare, Financial and Energy industries. They are located in the Flatiron District at 27 East 21st Street. www.fifteendegrees.com